TY - JOUR T1 - Golden arches? No, but a golden opportunity for public health JF - The Nation's Health JO - Nations Health SP - 3 LP - 3 VL - 43 IS - 7 AU - Adewale Troutman Y1 - 2013/09/01 UR - http://www.thenationshealth.org/content/43/7/3.1.abstract N2 - In a 2012 marketing competition, advertising companies took home multiple honors for their McDonald’s french fries campaign, including a third-place award for best use of social marketing. ER -